Disrupt Milwaukee | Madison


June 11, 2019


Custom Voice App

Brand/Organization Type


In early 2019 Disrupt Milwaukee | Madison approached RedFox AI to develop a custom voice app for their annual event held at The Sylvee in Madison, WI. The goal: to turn Alexa into the co-host of the event to assist with introducing speakers, building rapport with the audience, and telling a joke or two alongside the two other co-hosts of the event.


With these details in mind, the team at RedFox AI designed and developed a custom voice app using the Amazon Alexa voice assistant. The Disrupt Madison Event Alexa Skill turned Alexa into the event’s AI-powered co-host with the most that the other event co-hosts could interact with to introduce speakers. With the Disrupt Madison Event Alexa Skill, Disrupt Milwaukee | Madison was the first event series in the state of Wisconsin to use a voice assistant as an event co-host.


Following the event Disrupt Milwaukee | Madison was able to secure a diamond level sponsor for their next three events due to the inclusion of Alexa and the Disrupt Madison Event Alexa Skill in their 2019 Disrupt Madison event.